Dry January with BRITA Boost Challenge

January is when most people make their New Year’s resolutions and decide to be healthier and look after themselves a bit more by changing their lifestyle, such as losing weight or exercising more. Although I don’t drink much, I do enjoy a good old cocktail or two, and detoxing is certainly welcome after all the Christmas turkey and trimmings, mince pies, chocolates and drinks.

BRITA Boost Challenge
BRITA Boost Challenge

Since January is typically a time when people give up their vices for a healthy start to the New Year, BRITA invited me to a challenge to give up alcohol for January and keep hydrated with BRITA Hydration Hamper. The hamper was packed full of essential BRITA filter products such as BRITA Marella water filter jug to keep me hydrated at home, with the patented MAXTRA filtration technology to reduce limescale and impurities that impair taste in drink water quickly and easily.

I also received BRITA Fill & Go water filter bottle to keep me hydrated on the go, it can be refilled with fresh tap water at any time, and it filters the water while you drink. Each Fill&Go filter discs provides a week’s worth of great tasting water, I won’t need to buy bottled water and will be enjoying filtered water on the go.  I was also sent pampering treats to keep me happy and hydrated this month.

BRITA Hydration Hamper
BRITA Hydration Hamper

BRITA found that most people choose to have a drink for one of five key reasons: taste, socialising, confidence booster, relaxing and for the buzz.

Taste – I enjoy the taste of a glass of wine and cocktails, so I will be enjoying alcohol-free drinks such as mocktails.

Socialising – Drinking provides an opportunity to socialise with friends and family. I will be socialising as normal this month, but will choose non-alcoholic drinks instead.

Confidence Booster – We can all feel that little bit braver after having a drink, but BRITA will show us there are other ways to build our confidence.

Relaxing – Many feel that a glass of wine or a pint is the best way to relax after a stressful day, but BRITA will provide an alternative way for us to relax and de-stress.

For the buzz – People often drink to get a buzz, so BRITA will provide us with an alternative activity to get the adrenaline pumping.

I must say I am really looking forward to the challenge, there are several activities planned this month and I will be writing weekly to give an update on what I have been doing to stay dry in January and hydrated by drinking BRITA filtered water.

For more information on BRITA filter products, please check http://www.brita.co.uk/

I was sent a hamper to take part in BRITA Boost Challenge, however the opinions expressed in this post are honest and my own.

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